Benchmarks

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Ad Cost Checker has an extensive range of benchmarks sourced from a diverse range of agencies, advertisers, geographic locations and relationship types.

Please review the list below to appreciate the range of data available. Or let us know by tweeting the cost description to @adcostchecker with the hashtag #newcosts

If there is enough interest in a particular benchmark then we will look to add these to the system.

Markets

EMEA

  • Austria
  • Belgium
  • France
  • Germany
  • Italy
  • Portugal
  • Spain
  • Switzerland
  • United Kingdom

APAC

  • Australia
  • China
  • Hong Kong
  • India
  • Indonesia
  • Japan
  • New Zealand
  • Singapore
  • South Korea

Americas

  • United States of America
  • Canada

Strategy and Creative

Management

  • CEO / MD

Account Management

  • Client Services Director
  • Group Account Director
  • Senior Account Director
  • Account Director
  • Account Manager
  • Account Executive
  • Account Co-ordinator

Strategy Planning

  • Planning Director
  • Senior Planner
  • Planner
  • Research Assistant
  • User Experience Designer
  • Information Architect
  • Content Strategist

Creative

  • Executive Creative Director
  • Creative Director
  • Senior Art Director
  • Art Director
  • Senior Copywriter
  • Copywriter
  • Junior Creative
  • Senior Designer
  • Designer
  • Art Buyer
  • Creative Technologist

Media

Management

  • CEO / MD

Account Management

  • Client Services Director
  • Group Account Director
  • Senior Account Director
  • Account Director
  • Account Manager
  • Account Executive
  • Account Co-ordinator

Strategy Planning

  • Chief Strategic Officer
  • Strategic Planning Director
  • Senior Strategic Planner
  • Strategic Planner

Implementation Planning (incl Digital)

  • Head of Planning & Investment
  • Group Director of Planning & Investment
  • Director of Planning & Investment
  • Manager, Planning & Investment
  • Assistant, Planning & Investment

Search

  • Key Word Research
  • SEM Strategist
  • SEO Strategist
  • SEO Writer

Data

  • Analysis
  • Segmentation
  • Reporting

Traditional Buying / Investment

  • Head of Investment
  • Group Director
  • Investment Director
  • Investment Manager
  • Executive
  • Assistant / Coordinator

Digital Buying/Planning/Investment

  • Investment Director
  • Investment Manager
  • Executive

Digital

Management

  • CEO / MD

Account Management

  • Client Services Director
  • Group Account Director
  • Senior Account Director
  • Account Director
  • Account Manager
  • Account Executive
  • Account Co-ordinator

Creative

  • Executive Creative Director
  • Creative Director
  • Senior Designer
  • Designer
  • Creative Technologist
  • Senior Copywriter
  • Copywriter
  • Junior Creative

Technology & Development

  • Technical Director
  • Executive Producer
  • Producer
  • Project Manager
  • Project Assistant
  • Senior Developer/Programmer
  • Developer/Programmer
  • Junior Developer/Programmer
  • Testing
  • Maintenance
  • Content Manager
  • Community Manager
  • User Experience Designer
  • Information Architect

Search

  • Key Word Research
  • SEM Strategist
  • SEO Strategist
  • SEO Writer

Data

  • Analysis
  • Segmentation
  • Reporting

Database

  • Design
  • Set Up
  • SQL

Social

Management

  • CEO / MD

Account Management

  • Client Services Director
  • Group Account Director
  • Senior Account Director
  • Account Director
  • Account Manager
  • Account Executive
  • Account Co-ordinator

Project

  • Social Media Director
  • Social Media Manager
  • Social Media Planner
  • Community Manager
  • Content Manager
  • Content Strategist
  • Content Creation
  • Project Manager
  • Project Assistant

Production

Management

  • CEO / MD

Account Management

  • Client Services Director
  • Group Account Director
  • Senior Account Director
  • Account Director
  • Account Manager
  • Account Executive
  • Account Co-ordinator

Print Production

  • Creative Services Manager
  • Studio Manager
  • Production Manager
  • Production Co-ordinator
  • Traffic Manager
  • Artwork/Finished Art
  • Retouching

Broadcast Production

  • Creative Supervision
  • Executive Producer
  • Senior Producer
  • Producer
  • Production Control Manager
  • Internal Edit Suite
  • Internal Photography (stills or video)

Other Studio/Print

  • Colour Laser Prints A3
  • Colour Laser Prints A4
  • B&W Laser Prints A3
  • B&W Laser Prints A4
  • Colour Proofs A3
  • Colour Proofs A4
  • Download to Disk
  • High Res PDF
  • FTP Upload
  • Mounting/Mock Ups
  • Press Dispatch
  • Mark Up

Other Broadcast

  • Digi Master
  • mpegs
  • TV Dubs Disptach
  • Radio Dubs Dispatch

Design

Management

  • CEO / MD

Account Management

  • Client Services Director
  • Group Account Director
  • Senior Account Director
  • Account Director
  • Account Manager
  • Account Executive
  • Account Co-ordinator

Creative

  • Executive Creative Director
  • Creative Director
  • Senior Designer
  • Designer
  • Senior Copywriter
  • Copywriter

Video / Film Production

TV Production House

  • Director
  • Producer
  • Sound Recordist
  • DOP
  • Cinematographer (incl equipment)
  • Camera Assistant
  • Production Manager
  • Production Mark Up

Post Production

  • Offline Edit
  • Offline Edit (with Assistant Editor)
  • Design/CGI (animation, modelling etc)
  • Grade (resolve/Sprint/Baselight)
  • Flame
  • First master
  • Additional masters
  • Submasters
  • Archive Fee
  • Audio Suite With Engineer
  • TVC Audio Mastering
  • Restripe
  • FTP
  • FTP
  • HDSR Stock
  • DigiBeta Stock